Me, myself, and I
My name is Pedro Peguero Jr. and I'm an Art Director and Designer living in Brooklyn, NY—as well as a loud and proud Dominican 🇩🇴 and Puerto Rican 🇵🇷 who won't turn down some oxtail and tostones.
I'm a generalist with over ten years of experience across agency, in-house, and freelance roles. Currently, I work as a Senior Art Director at a creative agency based in Manhattan, where I have developed a love for being hands-on in the design process and leading teams to do dope work. I'm also a lover of brand, motion, digital, and campaigns—as well as purpose driven work involving diversity and inclusion.
Brands
American Express
Chase
AXIS Capital
Amgen
Bristol Myers Squibb
Johnson & Johnson
Stryker
Virbac
Zoetis
Deloitte
Diageo
Disney
FX
Microsoft
Ricoh
Marriott
One World Observatory
T-Mobile
Uber
Hills
Experience
2024 — Now
Senior Art Director at The Mixx
2021 — 2024
Art Director at The Mixx
2020 — 2021
Mid-Level Designer at The Mixx
2018 — 2019
Designer at Parade Media
2014 — 2017
Co-Founder & Lead Designer at Valiant Pixels
2015 — 2016
Visual Designer at kovdev
2012 — Whenever I get bored
Freelance Art Direction & Design
Games that are special to me
Jet Set Radio Future
Jet Set Radio Future was the first game I've ever played on Xbox. I remember battling it out on school nights, playing with my little brother as we tagged all of Tokyo.
Halo 2
A game that needs no introduction. I still play occasionally, and was a semi-finalist in an Xbox LAN Halo 2 tournament at New York Comic Con.
Quake III Arena
Quake III was my introduction to first person shooters. As kids, this was the first M rated game my brother and I were allowed to play. My dad set up LAN games for all of us to play together.
Albums that are certified no skips
Because the Internet
A non-stop, no-skip banger front to back, Because the Internet is THE album that put Childish Gambino on the map.
Lahai
I slept on Sampha for way too long. It wasn't until last year that I gave his discography a listen, and Lahai made me start buying/owning music again.
Blonde
If depression and heartbreak was an album, this is it. Frank Ocean's Blonde just sneaks up and hits you wherever you're at in life. This man really doesn't need to drop another album.
Movies I can rewatch any time, any day
Parasite
I watched this in theaters, totally blind. No trailers, sneak peeks, reviews—nothing. An incredible movie, with an incredible cast. Picked this up on blu-ray ASAP.
Her
I know this movie now gets a lot of hoopla because of AI tech bros with too much VC money thinking AI can replace real friends—but this is Joaquin Phoenix's best film.
Dune: Part Two
I get chills when I teleport myself back to watching this in IMAX...TWICE. Incredible cinematography. Incredible story. Absolute peak sci-fi of the decade.